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About us

Based in the North East, the company was launched in March 2014 after Niven Architects completed a successful Knowledge Transfer Partnership (KTP) recently rated ‘outstanding’ by the Technology Strategy Board with Teesside University’s Centre for Construction Innovation and Research.

BIM Strategy is able to provide strategic advice to companies at all levels of the BIM implementation process from how to get started in BIM to the development of a long term BIM deployment strategy.

In addition, our Content Creation service for product manufacturers converts product data into BIM models enabling accessible data to be available to all designers operating with BIM technology.


Our vision is for a construction industry committed to working collaboratively in order to bring about the design and economic efficiencies Building Information Modelling can facilitate.


The culture of BIM Strategy is founded on engaging with clients, consultants and contractors in an open and honest way. We try to combine a strong sense of realism about what is achievable but are committed to working together to achieve creative solutions to problems.


At BIM Strategy we believe in using the most innovative technology and practices in a truly collaborative way to achieve success. The sharing of knowledge, conducted with a high degree of professionalism, results in better architecture for all.

Our Team

× John Adams

John AdamsDirector

John describes himself as an ‘all round BIM good guy’ who is passionate about sharing his unique architectural and digital construction technology sector experiences to deliver meaningful change in the construction industry.

With a deep knowledge of BIM processes John is regular presenter at BIM events and universities and is one of the founding partners of the influential Dynamo Build group.


× Simon Crowe

Simon CroweDirector

With over 25 years in the profession, Simon has gained a wealth of experience on numerous projects across all sectors. A keen advocate of Partnering Contract Procurement as well as the use of innovative technology, Simon recognised the value of Niven Architects working with Teesside University in a Knowledge Transfer Partnership (KTP) in 2012 to oversee the implementation of BIM protocols into the office.

The KTP was graded ‘Outstanding’ by the Technology Strategy Board and the expertise and experience gained from this was instrumental in Simon’s decision to establish BIM Strategy Ltd.


× Peter Hodges

Peter HodgesDirector

With 40 years experience of construction and civil engineering, Peter has spent most of his career delivering and directing major design and build projects around the UK. He was previously Operations Director for Kier with responsibility for both building and rail sectors. During this period, Peter gained considerable experience of utilising BIM processes to achieve both budgetary and time efficiencies within a range of projects.

Peter joined the Practice to strengthen and assist its growth through the next exciting phase of development.


× James Anderson

James AndersonBIM Specialist

James joined Niven Architects in 2010 after graduating from Northumbria University. He is a keen advocate of BIM and has several years experience within the industry.

James is an Autodesk Revit Technical Specialist, working on the production of industry leading processes and protocols and has recently managed one of the first fully collaborative SME BIM projects in the UK.


× Liam Needham

Liam NeedhamBIM Specialist

Liam joined the team after a successful spell at high profile North East architecture practice which included successfully implementing BIM processes and technologies, making their use ‘business as usual’ by providing high quality support and training to the teams.

With excellent experience of Level 2 BIM processes, Liam has taken a role which will allow him to work across all to the services we offer at BIM Strategy.


× Sam Hill

Sam HillContent Creation Specialist

Sam joined the team after such a successful summer placement we couldn’t let him leave. Working part-time whilst studying for a degree in engineering, Sam brings rigour and invention to the process of ensuring our BIM content contains the intelligence and quality which we pride ourselves on here at BIM Strategy.


× Jake Thompson

Jake ThompsonContent Creation Specialist

Jake joined BIM Strategy by recommendation from his tutors at college after completing his Level 3 course. He brings great enthusiasm for delivering high quality BIM content using the latest technology and consistently delivering results which our customers are proud to provide to the construction industry.